Don’t we all want a better world to live in? A world of goodness and generosity? What if we could change the world, one good deed at a time? That’s the principle the “chain of goodness,” better known as Pay It Forward.

With her television program Donnez au suivant (Pay It Forward), Chantal Lacroix brought this principle to life on Québec’s small screen. It is with great pride that Lauzon recently had the privilege to “pay it forward” within the community of Petite-Nation via this initiative.

Pay it Forward

For those of you who don’t know the show Donnez au suivant with Chantal Lacroix on Canal Vie, here is a brief description.

Donnez au suivant is a television show in which Chantal Lacroix attempts, through moving interviews, to start chains of goodness throughout the province in order to improve the world we live in. How? By helping Quebeckers chosen by Chantal, who in turn will lend a helping hand to others.

Each episode is unique and complete in itself because it begins with a new chain of goodness. Chantal Lacroix helps us discover the world in which each person lives; together, we learn more about their daily lives and we hear their stories. She helps us understand why she wants us to get to know the specific people she has decided to help.

How generous can Quebeckers be towards each other? This is what we’ll find out with Little Jack’s story.

Little Jack’s story

Cynthia and Guillaume were impatiently expecting the arrival of their son… Unfortunately, since birth, Jack’s skin has strangely resembled that of a lizard. At the hospital, they learned that he suffers from Harlequin Ichtyosis, an incurable genetic disease. Jack will never have a normal life. Because it regenerates too quickly, his skin flakes off and needs constant care.

In order to help them, Donnez au suivant took on the mission of transforming their bathroom to integrate a therapeutic bath, making it easier for Jack to get the care he needs.

A bath and so much more!

But wait! Thanks to the project’s volunteer contractor Després Contruction and its contacts, along with little Jack’s extended family and friends, a huge surprise was in store for them. Not only was the bathroom transformed, but many more transformations ensued!

Planchers Lauzon, a socially engaged company

Because Planchers Lauzon is a socially engaged company, it was only natural for us to accept when we were asked to participate in the show and help a family from the Petite-Nation region. Not to mention that, with Pure Genius, the floor we had to offer would go way beyond aesthetics!

Click here to discover some of our previous social involvements.

Pure Genius, an antibacterial floor?

Given little Jack’s health issues, our Pure Genius floor was the perfect solution! The Pure Genius floor by Lauzon is not just an air purifying floor. It also decomposes up to 99.6% of bacteria, viruses and mold, offering little Jack and his family a healthier living space.

The Pure Genius floor has the proven capacity to prevent the growth of certain types of bacteria, pathogens and micro-organisms. These include:

– E. coli (ATCC 8739), which causes gastroenteritis, urinary infections and neonatal meningitis – reduction of 99.65%;
– S. aureus (ATCC 6538P), which spreads various skin diseases such as dermatitis – reduction of 99.63%;
– Klebsiella pneumoniae (ATCC 4352), which causes pneumonia – reduction of 99.7%. 

Click here for more information on all the tests performed by independent laboratories with respect to our Pure Genius technology.

Hardwood floor selection

Once the participation of Lauzon was official, we had to work fast, because the family had been relocated while the work was being done.

We presented our wide range of Pure Genius hardwood floors to Catherine C. Léveillée, the project’s interior designer. She selected the Tunga hardwood floor from the Émira séries. This magnificent hickory hardwood floor, a North American species, fit perfectly with the home’s décor.

Lauzon proudly donated 600 ft2 of hardwood floor, as well as the services of an installer. This allowed the replacement of the worn hardwood floor on the home’s entire first floor.

Watch the show

Want to see how generous people can be with each other and discover Lauzon’s contribution?

Watch the show on Canal Vie this week:

– Monday, May 15 at 7 p.m.
– Thursday, May 18 at 11 a.m. and 5 p.m.
– Friday, May 19 at 8 p.m.
– Saturday, May 20 at 1 p.m.
– Sunday, May 21 at 9 a.m. and 10 p.m.

Lauzon would like to thank its employees who took part in this project and everyone who gets socially involved every day. Thank you for helping us make the world a better place, one good deed at a time…

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